An Instagram influencer is a person who has built a following around a specific niche on the platform.
They are often referred to as “brand ambassadors” for their businesses. If you think social media influencers can only be young people then you haven’t seen these Instagram influencers over 50.
These individuals are usually identified as Instagram celebrities willing to share their products with their followers in exchange for free experiences or money.
According to reports, the market for Instagram influencers is expected to grow in the coming years. The article focuses on Instagram influencers over 50.
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Influencers Over 50 On Instagram
These over 50 Instagram influencers are known for their ability to create excellent content about their favorite things. They are also able to reach large audiences.
These are our favorite over 50 influencers;
1. Marc Ryan
He is a licensed herbal and acupuncture specialist who dedicated his life to helping others recover from Hashimoto’s Disease.
He and his daughter have both been affected by this illness. His passion for creating content about this subject is infectious and motivating.
He is 57 years old and has over 18 years of experience in Chinese medicine. He is the author of two books published by Hay House, “How to Heal Hashimoto’s” and “The Hashimoto’s Healing Diet.”
2. Zippy Sandler
She is passionate about sharing her experiences and inspiring others to live their lives to the fullest. She has been creating content for her website, Zippy’sChampaignLiving, since 2008.
Zippy indulges in various topics, such as food, travel, and home. She also has a section dedicated to gift guides.
She has had various unusual jobs in her life, such as being a puppeteer, an artist model, and a circus performer. Zippy will keep you fascinated.
3. Haley Fox
Haley has been in the game for eight years, and she is a seasoned creator who has been able to create different content for her various platforms. She mainly posts about her interests.
Besides being a content creator, she is also a wedding planner, cook, and interior designer. Her kids, both bloggers, are also contributing to her growing family.
4. Stephen Austin
Some people try to reinvent the wheel of their social media content by creating different types of content.
On the other hand, Old Man Steve keeps it simple with humor and life advice. He also shares his favorite recipes and tricks.
The personality of Steve Austin is what makes him so captivating. He has many fans, and people are fascinated by his age and how he learned to record and upload videos using TikTok. He’s also a role model for many young viewers.
5. Cambria Gallarde
In Florida, there is Cambria, who is a mom, grandmother, and dog lover. With a high engagement rate of 6.3%, her content is sure to appeal to her followers.
She has many animals to choose from, such as rabbits, chickens, and ducks. In addition, her page features all the cutest animal humor.
While she has a lot of work to do, Cambria can still create a few collaborations.
For example, she has partnered with various brands to provide her followers with the best possible animal health.
6. Linda Cassidy
Linda is from Ottawa, Canada, and she is a passionate traveler. In addition, she enjoys food, wine, and fashion. She’s over 50 years old and is also a fierce and passionate individual.
One of Linda’s most impressive features is that she has a variety of platforms on which to follow her. She is a self-described brand backer, which makes her an ideal choice for starting a collaboration.
She’s also passionate about making a life beyond 50 a little more exciting. This is why she makes our list of Instagram influencers over 50.
7. Augustus O
Born in Ohio, Augustus is a multi-instrumentalist, songwriter, and producer currently touring part-time due to his chronic illness.
In 2020, he launched a Livestream to address various social issues, such as racism and oppression. He’s calling his platform Food for Action.
His channel is filled with discussions about serious topics and has a cool vibe. His followers can watch his content five days a week. He has partnered with various brands.
8. Ted Tahquechi
Ted is a legally blind travel influencer and photographer based in Colorado. He enjoys sharing his passion for photography and travel with his visually impaired followers.
His Instagram feed is full of striking images, and his guide dog, Fauna, is also featured regularly.
His passion for photography has resulted in him being able to capture some of the most beautiful images.
9. Cindy Lauderdale Moore
Cindy is from Missouri and believes everyone should be healthy and take care of themselves at any age. She also encourages her followers to live beyond their comfort zone. This is something everyone should aspire to.
Cindy’s word for 2022 is an adventure. Her passion for photography and creativity is contagious, and she is constantly sharing her favorite travel destinations and architecture.
She also enjoys exploring the world alone. Her love for travel is apparent in her content, which features various travel-related images. She’s definitely worth a mention among our over 50 Instagram influencers.
10. Anabelle O’Malley
Anabelle is a teacher passionate about beauty, including hair care, skincare, and fashion. She lives in Delaware, and she frequently shares her favorite travel destinations.
Anabelle is over 50, setting the tone for her content. Her Instagram feed is full of beautiful images, and she’s also very passionate about her love for beauty.
A variety of products are featured in her feed, and her captions are detailed and real.
Influencers are raking in big bucks using social media platforms. They have different niche; from fashion to photography.
These new type of celebrities are using technology to build a once non-existent industry.
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